The 16th edition of Cosmoprof Asia, held from 9 to 11 November 2011 in Hong Kong, was the largest ever, surpassing even the record 1633 exhibitors and 45,104 visitors (which was a 10% increase over the previous year) in 2010.

  Cosmoprof Asia, founded in 1996, was the first Cosmoprof event held outside of Europe, and a skillful blend of beauty, business, education and trends over the last 15 years has transformed it into the most important networking platform for leaders of the beauty industry in Asia. The presence of first-time exhibitors and some returning industry veterans underlined the importance of the show to their business development and the growing cosmetic market in Asia

   More than 80% of the exhibition spaces were booked for the 2011 edition of Cosmoprof Asia, and registration for visitors, which opened  on 1st April, was exceeded the total number received up to July last year (for the 2010 show) in a few short weeks.

   Cosmoprof Asia 2011 occupied all the halls of the Hong Kong Convention & Exhibition Centre, and its international nature was once again the strong point: the organisers confirmed country pavilions from Australia, Belgium, Mainland China, France, Germany, Greece, Hong Kong, Israel, Italy, Japan, Korea, Poland, Singapore, South Africa, Spain, Switzerland, the Taiwan region, Thailand, UK and USA, with Pakistan and Turkey as the first-timers.

   BOD “Business or Dinner", an international formula, created and signed Cosmoprof. This is an exclusive event to connect the packaging leaders with end-products companies. Meeting time devoted to the Packaging industry, that starring the biggest names in the world with the aim to consecrate the relations between the operators in the specific sectors: spa, perfumery and cosmetics, packaging. A private gathering to enable further business discussion between buyers and sellers after show hour at a more relaxed and splendid environment.

   And, in response to the findings of a survey conducted amongst exhibitors and visitors, the opening hours were extended on the first two days of the event, still opening at 9:30 am but closing an hour later at 7:30 pm.
5C-73B2011 was YANKE’s booth number of the 16th edition. We rented 24m2 areas with concise and classical decorations, which can fully show the diversifications of our services and products. 
 
  There had an excited coming and going of people in our booth right on the first show day. Our cosmetic packagings and applicators really caught many eyeballs of the international buyers, thus a number of them came to consult and left their quotation requirements. Besides, our new developed products such as colorful eyeliners and transparent lip gloss also received good reputations, a world of people continuously came to experience and asked for quotations. In a few short days, piles of name cards were taken away by the people who interested to partner with YANKE, at the same time we also gained a wad of order intention lists.
 
  With the exhibitor increased every year and competition become more and more intense, it force exhibitors to bring all their abilities into full use to seize commercial opportunity by doing best on booth decoration and item display. But finally you can always find some booths are crowded with people and some are not. To YANKE, the 16th edition was definitely the very first time to show on the world’s stage. May be our first show was not luxurious, even need more to improve, but it could be called a success on the whole, because it condensed all the wisdom of our leaders and staffs, no matter on arranging items, designing booth decorations or on organizing man-powers. And the show ended systematically, which was over our expectations.

2012/2/1 0:00:00

Cosmoprof Asia 2011: Heading for another successful edition

Home>Cosmoprof Asia 2011: Heading for another successful edition

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